AD MATERIAL SPECIFICATIONS
Sailing Magazine requires ad materials in digital form, Macintosh platform. (PC users must supply PDFs)
ACCEPTABLE FILE FORMATS
• Print-resolution PDF (Adobe Acrobat v4 or higher) • Adobe InDesign (CS1 or higher) • Adobe Illustrator
• Adobe Photoshop
TECHNICAL SPECIFICATIONS conversion charges will apply if specs aren’t met • All color images must be supplied CMYK (no RGB, PMS or spot colors) • Line art should be supplied at 1200 dpi at 100%
• CT art should be supplied at 300 dpi at 100%
• Minimum reproducible dot size is 3%
• Maximum density 320%
ACCEPTABLE FILE FORMATS
All advertisers MUST submit a contract level digital proof at 100% that conforms to SWOP standards including a color bar for all digital files. Client supplied contract proof is required to guarantee color. Proofs are required for every ad. If a contract proof is not supplied, we will generate one at a charge of $60 per page.
DIGITAL MATERIALS CHECKLIST
• Files loaded on acceptable media. CD/DVD-ROM or FTP
• Acceptable file (see formats above) • All fonts (Please do not use True Type fonts)
• All four color source images converted to CMYK (preferred formats: psd, ai, eps, tiff) • 100% laser (B&W ads ONLY) or 100% contract color proof
FTP INSTRUCTIONS Files must be named advertiser_issue (Harken_0108.pdf). Files named Sailing cannot be identified and will not be retrieved. Hard copy proof is required to guarantee accuracy.
SHIPPING ADDRESS Please send digital advertising material to:
SAILING Magazine
Attention: Advertising Production
125 E. Main Street
Port Washington, WI 53074-9887
Depending on file size, some ads may be emailed to ads@sailingmagazine.net. Please fax a proof of emailed ads to 262.284.7764.
